{"id":5196,"date":"2020-01-27T11:07:48","date_gmt":"2020-01-27T11:07:48","guid":{"rendered":"https:\/\/www.bronco.co.uk\/our-ideas\/?p=5196"},"modified":"2020-07-06T09:35:58","modified_gmt":"2020-07-06T08:35:58","slug":"the-bronco-social-media-cheat-sheet","status":"publish","type":"post","link":"https:\/\/www.bronco.co.uk\/our-ideas\/the-bronco-social-media-cheat-sheet\/","title":{"rendered":"The Bronco Social Media Cheat Sheet – Updated 2020"},"content":{"rendered":"

Social media is now an integral part of brands\u2019 and businesses\u2019 marketing, but with so many different social channels to use, it can get confusing. Bronco has compiled a Social Media Cheat Sheet to ensure your images and videos are optimised to the correct sizes for each network. <\/strong><\/p>\n

When you\u2019re running numerous social media accounts and having to create content for them, it can get quite confusing as to which size is needed for which social media site. You can\u2019t just use an image with the same dimensions across every social network. Also, you need to be aware of image and text placement and the amount of text you can use. As you can see, social media image sizing is not as simple as it may seem.<\/p>\n

Social media and digital marketing \u2013 the basics<\/a><\/h6>\n

If you\u2019re posting to multiple social media sites and find yourself getting confused differentiating image sizes between Google+ and Facebook. Struggling to know what\u2019s best to post on Instagram and Twitter and have no clue what you\u2019re meant to be posting on Snapchat?\u00a0 Worry not, we can help!\u00a0 We have produced a social media cheat sheet to use for reference. As you\u2019ll see image dimensions vary according to where and how it’s shared. We look at all social sites, from cover photos, to timeline images, to profile pictures and everything in between.<\/p>\n

All the social media specs you need to know in one handy place; print and keep, download and save, Pin to share or embed on your site.<\/strong><\/p>\n

*Up to date as of January 2020.<\/p>\n

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Social Media Images – Quick reference<\/strong><\/h2>\n

Facebook<\/h3>\n

Profile image: 180 x 180 pixels.<\/strong>
\nDisplays 170 x 170 on desktop, 28 x 128 on smartphones, and 36 x 36 on most feature phones.<\/p>\n

Cover image: 820 x 312 pixels.<\/strong>
\nDisplays at 820 x 312 on desktop, and 640 x 360 on smartphones. It will appear on page at 820 x 312 pixels. Anything less will be stretched. To avoid text or important images being cropped, place within 640 x 312 pixels.<\/p>\n

Shared image: 1,200 x 630 pixels.<\/strong>
\nWill appear in feed at a max width of 470 and appear on page at a max width of 504, both will scale to a max of 1:1.<\/p>\n

Shared link: 1,200 x 628 pixels.<\/strong>
\nSquare photo minimum 154 x 154 in feed and minimum 116 x 116 on-page.
\nRectangular photo minimum 470 x 246 in feed and minimum 484 x 252 on-page.<\/p>\n

Highlighted image: 1,200 x 717 pixels.<\/strong>
\nWill appear on your page at 843 x 504, ensure you choose a higher resolution image for better quality.<\/p>\n

Event image: 1,920 x 1,080 pixels.<\/strong>
\nThe image will be scaled down to a minimum dimension of 470 x 174 and shows in feed at those dimensions too.<\/p>\n

Notes<\/strong><\/p>\n