We have just launched a new website for a client called Laptops Made Easy, which does exactly that. When the founder of Laptops Made Easy came for the initial web meeting the idea was just so simple and great, you ended up thinking "Why didn't I think of that!"

For younger computer users choosing a new laptop may come quite naturally but if you are only semi technical or not technical at all then the choice of laptops out there can be very daunting. Laptops Made Easy has been developed on the foundation that it is there to help people find the perfect laptop to suit their needs as well as their price bracket, as easily as possible.

Bronco developed Laptops Made Easy with an ecommerce package and specially created the bespoke search. Each product that is set up through the administrative back end can be assigned to a criteria, such as whether it is a business or personal laptop, or is it suitable for gaming or general internet use. All of the criteria set allow for the perfect match to be found when the laptop selector is used. The aim of the site is to make it less daunting to choose a replacement laptop or to choose your first one, and it does make it so easy.

If users are more familiar with the specification of laptop that they are looking for they can also search by category or the wide range of manufacturers available. Laptops Made Easy also offers an additional installation service which makes it so easy as they will set up the machine for you.

Bronco was responsible for the total development of the ecommerce system and the overall structure of the site. The design was based on layouts that were provided by a 3rd party design company on behalf of Laptops Made Easy.