Harness the Power of Paid Social Advertising

Did you hear about the guy who made a joke about organic reach on Facebook? Nobody got it!

We've all had our fair share of moans about the algorithm nowadays, but all jokes aside, it's getting harder and harder to have a successful social media presence without complimenting your strategy with paid social advertising. Paid social ads are the only way to ensure that you’re hitting your target market exactly where they are every time.

Social media advertising incorporates a touch of creativity, a bucketful of data, and a lot of strategic planning. This is the place to be to drive a totally cold audience to conversions, but it takes time and energy to set up, build funnels, test creatives, continuously monitor results and more.

Here's where we come in! Our team of paid social experts can do all this and more for you.

Read more of what we can do

We'd love to hear from you!

If you think Bronco has the skills to take your business forward then what are you waiting for?

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Fast results

There are millions of people using social media every day, and a huge number of them are influenced to make purchases there. Paid social campaigns with our expert team will make sure you’re in front of the right people at the right time.

Access to social media experts

With years of experience between them, our paid social team have established skills to create campaigns, analyse results and make insightful changes to drive insane results.

Hands on team

The people on the end of the phone or email are the ones working directly on your account meaning that nothing gets lost in translation and you’re guaranteed a close working relationship.

Meta Business Partner

With a proven track record in successful advertising for multiple clients on Facebook and Instagram, Bronco is proud to be a Meta Business Partner. This gives us access to experts at Meta and useful insights into our business accounts.

Much more than just boosting posts

There is a misconception that you just need to chuck a handful of cash at Facebook to get seen, but businesses that do this don’t often see the results they need. Our strategies are designed through careful consideration of your specific goals, your audience and your requirements to make sure you get the most for your money.

Audience First Social Advertising Strategy

Your customers come first, always. We take time at the beginning of a campaign to get right to the bottom of your audience, to scrutinise their likes and dislikes, and to know them inside out, just as we'll get to know you and your products.

We'll advise which social networks your ads need to be on, whether that's Facebook, Instagram, LinkedIn or TikTok, depending on where your audience tends to hang out. This way, we're able to hyper-target them with the exact messaging they need to see when they need to see it. We can also identify any gaps in your existing targeting to find new customers in places you never even thought about.

Scroll-Stopping Ad Copy

If you're struggling to get your brand noticed online and your return on advertising investment is flopping, even when you've identified your ideal target market, you may need that little something-something to get people's thumbs stopping on your ads.

Our paid media specialists are highly trained in creative ad copy to ensure that your ads are absolutely click-worthy. We'll always test potential ad creatives to find exactly what works for your brand and audience.

Data Driven Advertising Decisions

We have heaps of experience with campaigns in various industries in social media advertising, meaning that we know every strategy to get you valuable results, no matter what that means to you. Whether you're looking for paid social ads for an ecommerce business or simply need leads through your Facebook page, we'll be able to drive your audience down the funnel from consideration to conversion to meet your goals.

We're continuously monitoring your ad campaigns down to the very smallest detail and are willing to make changes at any time based on the data we're seeing come through live. From finding brand new customers to retargeting your loyal ones, we'll be able to advise and create campaigns that hit all the right places.

From Set Up to Troubleshooting

If you've ever delved into the world of paid social advertising, you'll know what a minefield it can be! From creating a page and setting up Business Manager on Facebook, to troubleshooting issues on your pixel so you can track customer actions more accurately, we've got you covered.

Our team can guide you through every step of the process with Facebook advertising, Instagram, LinkedIn and TikTok too. This means that you'll have access to a team of experts who can not only help with the behind the scenes account set up, but also with the visible campaigns that your audience will see.

Measurable Results that Make a Difference

Whether it's social advertising for an ecommerce site or you need new leads for your business, a huge benefit of social media advertising is the ability to measure success of your campaigns, from impressions and clicks, all the way through to conversions and goal completions.

Working with Bronco means that we'll take all this data and organise it for you. The reports you receive from us on your paid social ads are transparent and easy to understand, based on the KPIs that are important to your business. We'll also take these results and regularly make updates to your campaigns to get the best out of your budget.

A complex puzzle designed to feel simple

Getting to know you

To get your paid social ads campaign hitting targets from day one, we dive deep to get to know you and your audience inside out. This means reviewing your existing marketing, what your competitors are doing, and what your goals are.

  • Goals
  • Competitor analysis
  • Market research
  • Existing ad analysis
  • Campaign planning
  • Campaign strategy

Getting creative

Once we’ve decided where you need to be and what you need to be doing to get seen, we’ll make that happen. After setting up your business and ad accounts on all the social platforms that are relevant to you, we design and create all your ads, crafting the perfect words for scroll-stopping ad copy that converts.

  • Business and ad account set up
  • Product catalogue management
  • Ad creation
  • Conversion tracking

There’s always a solution

We won’t just set up your ads and leave them to it! Not only do we monitor ads for any issues that might arise, but we also continuously test out new ideas to optimise them for the best results.

  • Troubleshooting
  • Monitoring KPIs
  • Seasonal campaigns
  • Daily account checks
  • Refining creative

Keeping you up to date

As we see the results rolling in from your ads, we’ll keep you up to speed with what’s working and what’s not. We like to keep you involved in the whole process so that we can totally understand your business goals and requirements at every stage.

  • Regular updates
  • Monthly reporting
  • Ad optimisation
  • Recommendations

Bronco's work on our social ads has absolutely transformed our business!

We started our first ever paid social media campaign at the beginning of lockdown with the help of the team at Bronco and now we are actively investing further into our paid social ads as our sales have massively increased. We are more than happy to recommend any business looking for a paid social media campaign to speak to Bronco - they are the experts in this field.

Nadeem Hussain, Fireplace Saver
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