It’s beginning to look a lot like Chri…OK, I can’t bring myself to finish that. It’s October; in the majority of contexts, excluding marketing, it should be a criminal offence to drop the C word at this time of year. Whilst it’s perfectly fine to let your inner grinch roam …
According to recent industry studies, 71% of people would like to see digital adverts that are specifically tailored to their personal tastes and shopping habits, and that the vast majority of people are tired of seeing irrelevant pop ups, banners and adverts when browsing online.
Irrelevant adverts are a common …
At the back end of June, AdWords finally rolled out their new AdWords Editor, their free downloadable application where you can rapidly edit campaigns, without having to go into the AdWords platform itself.
We’ve always been big fans of AdWords Editor, especially when it comes to rolling out bulky changes …